Below you'll find a list of all posts that have been categorized as “Interactive”
Challenge: The Parent Encouragement Program (PEP) is a non-profit, educational organization based in Kensington, Maryland that provides classes, events and other educational resources to parents and others who care for children – toddler age through teens. Their programs include classes, community talks, presentations by noted authors and access to innovative resources for raising children. PEP has provided parenting classes to nearly 4,000 …
THE CHALLENGE: Citrine Salon Bethesda – a high-end hair care and make-up salon in Bethesda, Maryland – sought to differentiate themselves in a competitive marketplace and re-invigorate their brand with a fresh look and feel. Owned and operated by a third-generation Brazilian hair stylist, Citrine Salon desired to underscore the experience of its Brazilian owner and tout the abilities of …
THE CHALLENGE: The Family Firm was seeking a complete overhaul of their outdated and impersonal marketing materials, and required a marketing agency that could manage this rebranding process completely – from conception through production. This new brand needed to be fresh and attractive to all family types – including traditional families, same-sex couples and singles – and needed to play …
THE CHALLENGE: Keeney Financial Group, a registered investment advisory (RIA) firm with $350 million in assets under management, contacted Spring13 to rebrand the firm, which has been in business since 1998. OUR APPROACH: With Keeney’s commitment to impeccable service and due diligence, Spring13 saw an exciting opportunity to harness the firm’s approach to business by repositioning the RIA as a …
Spring13 developed two guides for the Cystic Fibrosis Foundation (CFF) about the importance of screening for and treating depression and anxiety. One is aimed at people with cystic fibrosis (CF) and the other is for clinicians. We created a fresh format for the guides that CFF could use going forward. For the Clinician Guide, we selected bold colors while softening …
THE CHALLENGE: Care Management Associates gave Spring13 a real challenge when they asked us to redefine the look and language of aging when developing their new website. CMA helps aging adults and their family members navigate their changing care needs. So it was important for the new website to reflect the changing trends in aging while appealing to CMA’s aging …
THE CHALLENGE: This new tutoring company needed an entire branding package—from soup to nuts. Capital Learners targets K-12 students. So the new brand had to be sophisticated enough to appeal to a wide audience, including parents of grade-schoolers as well as teenagers. Integrating social media into the brand was also a must to spread the word about the new company. …
THE CHALLENGE: Rede Wealth is an independent wealth management firm in Charlottesville, Virginia. They recently broke away from another firm to go independent and signed with Charles Schwab as their signatory. They had created a quick website for their launch, and Spring13 was brought in at the recommendation of Schwab to help refine the newly created brand. OUR APPROACH: Spring13 dove …
THE CHALLENGE: This expanding business services company needed rebranding and a whole new website to replace its outdated, unresponsive site. A company that works with both the federal government and private sector clients, RGM needed a site with a cutting-edge tech design to highlight its diverse skill sets. RGM also needed a social media campaign to spread the word about …
Spring13 was commissioned to create a Launch Brand Package for a new Wealth Management firm starting up in Southern California. The Launch Brand Package we created for this group of “break away brokers” going independent with Charles Schwab & Co. as their broker/dealer, required an extremely expedited time frame, wrapped with professional sensitivity around the transition. The brand package was …
