Spring13 Blog
Will Playboy survive as a brand without the nude photos?
Recently Playboy decided to stop publishing photos of nude women in its magazine. What the iconic brand was once known…
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Is Trump a Master Brander ?
TRUMP is definitely a brand : prior to the electorate race synonymous with Garish, Extravagant, & Controversial. Think “Trump Towers”…
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Big mistake VW : Corporate Greed over Brand Equity
Fortunately for VW, American consumers generally have the collective memory of a flea. Take the financial crisis of 2007/8 and…
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Wall mural graphics help a wealth management firm stick to its core values
Financial Services Advisory (FSA), a wealth management firm with over three decades of experience, wanted its team to never forget…
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Collaboration Imperative
How to create a successful, authentic brand Picture this: You have an ailment and ask me to cure it. You…
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Branded Space
In 2014, we completed a full company re-brand for Financial Services Advisory (FSA) in Maryland. We re-vamped their logo, tagline,…
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For Nadège – Mon amie…
Every once in a great moon, if you are lucky enough, someone enters your life and influences you so much…
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Sustainability in the Hole – tale fom Mexico
On a recent trip to the Yucatan, Mexico I was struck by one man’s dedication to give back locally while…
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We All Have Dreams.
Spring13 was asked to create a video for the Washington Area Women’s Foundation’s Leadership Luncheon. The Luncheon draws a crowd…
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Spring13 working Bi-coastal.
Spreading our ever growing expertise in creative for Financial Companies, Spring13 was recently awarded new business with the Presidio Group.…
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